📱 Meta Advertising

HIPAA-Compliant Meta Ads for Healthcare

Facebook and Instagram campaigns that bring your ideal patient through the door — and let you trace every dollar back to every procedure.

Get Your Meta Ads Audit

Featured Result: Dr. Van Deusen

10.7x
ROAS
$120K
Revenue
676
Leads
$16.65
CPL

120-day campaign • $11,256.89 total spend • 6 surgical cases booked

Why Meta for Healthcare

2.9 Billion People. Your Patients Are There.

Meta has the most sophisticated demographic and behavioral targeting in advertising history — and we know how to use it compliantly.

🎯

Precision Targeting

Target by age, location, health interests, life events, and lookalike audiences based on your best past patients.

🔒

HIPAA Compliance

Conversions API instead of pixel for server-side tracking, excluding any PHI. Built to HIPAA standards from the ground up.

💡

Creative That Converts

Patient testimonial videos, physician authority content, and educational carousels — creative that builds trust and drives action.

📊

Revenue Attribution

We track leads from the Meta ad all the way through to the booked appointment and completed procedure.

🔄

Continuous Optimization

Weekly creative testing, audience refinement, and bid strategy adjustments. We actively drive performance down every week.

📱

Full Funnel Coverage

Top-of-funnel awareness → consideration → conversion campaigns, each with creative matched to intent level.

Process

How We Build Your Meta Campaign

1

Intake & Audit

We review your current ad account, pixel setup, audience data, and conversion history.

2

HIPAA Configuration

Replace pixel with Conversions API, audit data flows, set up clean conversion events without PHI exposure.

3

Creative & Copy

Produce ad creative — static, video, carousel — with copy that speaks to patient pain points.

4

Launch & Learn

Go live with initial campaign set. First 2 weeks gather learning data. We analyze, refine, and optimize rapidly.

5

Scale Winners

Identify top-performing ad sets, scale budget on winners, cut losers fast. Monthly reporting ties results to revenue.

Start Turning Scrollers Into Patients

Book a free strategy call and we'll audit your current Meta presence and map out a HIPAA-compliant campaign structure for your top procedure.

Book Free Meta Ads Strategy Call →