Most agency case studies are screenshots of vanity metrics. This one is a named surgeon, a named market, and a bank account that moved. Shared with the client's written consent. The math is below, so you can run it yourself.
A respected ENT practice with real surgical capacity and almost no predictable way to fill it. Word of mouth was strong, but the calendar still had gaps the front desk could see coming a week out.
We built procedure-specific funnels, ran Meta campaigns aimed at sinus and septoplasty candidates, and wired in speed-to-lead automation. Every lead tagged and every inquiry traced back to the ad and the ad set that produced it.
Ninety days in, the numbers told a clean story. 676 inquiries at $16.65 each, measured in the Meta Ads API. The part that compounds: we learned which creative angles worked, which audiences converted, and which offers earned the phone call.
We take on a small number of practices per year. A new case study only appears here after the client signs off on the numbers and gives explicit permission to use their name. No composites. No "Dr. Smith." No exceptions.
A 3-location dermatology group running Meta and AEO for Mohs and cosmetic injectables. Results publish once the 6-month window closes.
Under NDA until Q3 2026Solo practice, high-ticket rhinoplasty and breast procedures. A Google Ads plus AEO stack, measured in consult-to-surgery conversion.
Under NDA until Q3 2026A 5-location group testing an AEO-first strategy as the primary patient channel. Findings publish once the pilot completes.
Under NDA until Q4 2026Thirty minutes. I pull your market data, audit your existing ads if you run any, score your website conversion, and tell you, with numbers, whether this can work for your practice. You leave with a roadmap whether we work together or not.