About the founder

Twelve years learning how patients actually make a decision.

I'm Sam, founder of EngageAds. I spent eight years selling diagnostics to physicians before I started running ads for them. Now I help elective medical practices fill their schedules with the right patients.

See if your numbers work, 30 min No pitch deck. No pressure.

The campaign that started everything.
90 days for one ENT practice in north Atlanta.

Dr. Mark B. Van Deusen
North Atlanta ENT

676

New patient inquiries in 90 days

$16.65

Cost per patient inquiry

$120K

Surgical revenue

10.7×

Return on ad spend

Named results, shared with Dr. Van Deusen's explicit consent. Individual results vary by specialty, market, and practice capacity.

• Origin

A surgery that let me breathe for the first time in my life. And a question I couldn't let go of.

My background isn't marketing. It's psychology and medical sales. I studied how people make decisions at Kennesaw State, then spent eight years selling blood work, MRI, and X-ray referrals to physicians. President's Club winner. Over $1M in profit for my company in a single year.

Every day of that job, I was building trust with physicians and practice managers. I learned what gets a phone call returned, and what makes a practice keep one vendor and quietly drop another.

Then I ended up on the patient side of it. I needed a septoplasty. Dr. Mark Van Deusen did the surgery, and for the first time in my life I could breathe.

Why had nobody told me this was something I could fix? How many other people had a fixable problem and didn't know the answer existed?

So I went to Dr. Van Deusen with an offer. Let me run ads for you. Let me find the people who don't know they have options yet. Ninety days later, we'd brought in 676 new patient inquiries at under $17 each. That's how EngageAds started.

Up in the basket with my wife. Different altitude, same lesson — the best decisions happen when people can finally breathe.

Eight years in medical sales taught me one thing. Patient intent is perishable. People only act when something is hurting them. If you don't reach them in that window, the pain gets pushed aside and the decision never gets made.

The thesis behind every ad I run

• How I work

A small shop, run by one person, for the practices tired of being a line item.

You work with me.

Every call, every ad, every decision goes through me. Big agencies don't return calls from independent practices, and that's fine for them. I built this differently on purpose. The team is small, and I'm the one running your account.

I write the ads myself.

Every practice is different. What stops your kind of patient from booking? What would get them to pick up the phone today instead of next month? I write the scripts and build the ads from scratch for your practice. Nothing copy-pasted from another industry.

Built for your economics.

A $5,000 procedure doesn't sell like a $50 product. I built this for cash-pay practices where one extra patient a month covers the whole engagement. People deciding on surgery are not impulse buyers, and the ads have to act like it.

Flexible and close.

When something needs to change, it changes. No change order, no three-week lag, no account manager promising to circle back. I keep the client list small on purpose so this stays true.

Want to know if this would work for your practice?

See if your numbers work, 30 min No pitch deck. No pressure. You're talking to Sam.

• Outside the work

The person behind the agency.

Sam's weekly board-game night, same group every week

Born and raised in Georgia. Kennesaw State grad. My wife and I have hosted the same weekly board-game and crafting night at our house for two years. Same group, every week.

Same way I run client work. Show up every week and do the job.

• What happens next

If you want to fill your schedule with the right patients, let's talk.

A 30-minute call. I'll look at your current numbers and tell you straight whether ads can move them. If yes, we'll talk about how. If not, we won't.

You're talking to Sam No pitch deck Real numbers for your practice

See if your numbers work, 30 min

Or reach me directly · [email protected] · 404.480.3042